VERNON HILLS, Ill.--(BUSINESS WIRE)--
CDW (NASDAQ: CDW), a leading provider
of technology solutions to business, government, education and
healthcare, today announced the launch of its App Marketplace, a key
addition to its Total
Mobility Management portfolio of services. Furthering the company's
mobility strategy, the CDW App Marketplace is a single, online
destination that helps organizations cut through the challenges of
today's highly fragmented mobile application market. The CDW App
Marketplace connects organizations with vetted, proven developers of
industry-leading mobile apps for key business functions such as sales
support, customer relationship management, human resources systems and
more - across all industries and job functions.
"Organizations today already understand the need to leverage mobile
technologies and work styles to enhance productivity, increase customer
engagement and empower their increasingly mobile sales and field service
employees. Yet in one recent CDW survey, only 21 percent of our
customers said they have deployed mobile apps at an enterprise level,"
said Andrea Bradshaw, CDW senior director and general manager of
mobility solutions. "One frequent barrier is that most publicly
available apps don't connect with current enterprise applications and
data, and customers are often unsure of whom to call to make that
connection, what level of investment is required or what type of return
to expect."
Unlike other app stores that offer only off-the-shelf public apps
designed for individual users, CDW's App Marketplace is specifically
designed to provide customized enterprise apps. It includes:
-
A comprehensive guide to mobile app fundamentals and finding solutions
that fit
-
The opportunity to browse proven developers and apps, searchable by
industry vertical or business need
-
Use cases with return on investment information
Once an organization utilizes the CDW App Marketplace to sort based upon
its unique needs and identifies its short list of potential developers,
CDW provides a direct connection with each developer and assists with
streamlining the process, from developer evaluation to outlining
requirements and writing a statement of work. By connecting customers
directly with developers and proven toolkits, businesses can improve
time to market by weeks or months.
"There are a lot of poor quality apps out there, so we're excited to see
CDW taking the lead on evaluating mobile app developers for its
customers," said CEO and Chief Geek of Lextech Global Services, Alex
Bratton. "Mobility is a big investment, and businesses need a partner
they can trust. We're happy to be part of this ecosystem."
CDW's developer vetting process ensures that App Marketplace customers
have access to reputable developers with proven and relevant experience.
CDW evaluates each developer on a critical set of criteria, based on
information that is publicly available, developer interviews and
demonstrations.
"For enterprise organizations, creating a solid mobile strategy and
building customized, enterprise-level mobile apps are key when it comes
to driving client engagement, increasing productivity, empowering field
workers and leveraging sales capabilities," said Tobias Dengel, CEO of
WillowTree Apps. "Being a part of CDW's App Marketplace puts WillowTree
in contact with the kinds of businesses and organizations we'd like to
connect and work with to create complete end-to-end mobile solutions and
strategies."
"The App Marketplace is a key addition to CDW's Total Mobility
Management portfolio, which simplifies mobility management and empowers
customers to realize the full promise of mobile technology," Bradshaw
added. "The marketplace also presents significant opportunities for
developers. This is the only destination that matches qualified
developers with proven apps and development capabilities to an equally
qualified, national market that is actively looking for the development
services they offer."
Developers currently participating in the CDW Application Marketplace
include Avnet, Canvas, IBM, Lextech, SAP, Symphony Teleca and
WillowTree, and CDW plans to add additional qualified partners in the
coming months. The Marketplace currently offers apps across industries
and business functions, including education, healthcare, retail, CRM
sales enablement, field services and more. To experience CDW's
Application Marketplace, visit http://appmarketplace.cdw.com.
To learn more about CDW's complete Total Mobility Management portfolio,
visit www.cdw.com/mobility.
About CDW
CDW is a leading provider of technology solutions to business,
government, education and healthcare. Ranked No. 267 on the FORTUNE 500,
CDW features dedicated account managers who help customers choose the
right technology products and services to meet their needs. The
company's solution architects offer expertise in designing customized
solutions, while its advanced technology engineers assist customers with
the implementation and long-term management of those solutions. Areas of
focus include software, network communications, notebooks/mobile
devices, data storage, video monitors, desktops, printers and solutions
such as virtualization, collaboration, security, mobility, data center
optimization and cloud computing. CDW was founded in 1984 and employs
more than 6,900 coworkers. For the year ended December 31, 2013, the
company generated net sales of more than $10.7 billion. For more
information, visit www.CDW.com.
CDWPR-CO
CDW Public Relations
Kelly Caraher, 847-968-0729
kellyc@cdw.com
or
O'Keeffe
& Company
Marty Nott, 585-271-1141
mnott@okco.com
Source: CDW
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